Lamoda launches Sandro and Maje on Marketplace

Lamoda becomes one of the first platforms in Russia to list Sandro and Maje on Marketplace

Moscow: The exclusive distributor of premium French brands,  Sandro and Maje in Russia, Fashion Studio, has joined the Lamoda marketplace.

Sandro and Maje’s Spring-Summer 2020 collections, which now appear on the Lamoda platform feature 700 items in the categories of clothing, shoes, and accessories for women and men. In total, the Lamoda premium section now features more than 250 brands and 27,000 models of products in the categories of clothes, shoes, accessories, cosmetics and perfumes. Lamoda plans to further expand its premium offering and strategic partnership with Fashion Studio with the launch of  Claudie Pierlot on the platform in the near future.

Lamoda is one of the first platforms in Russia to offer these brands on a marketplace model. Until now, customers could only purchase products from Sandro and Maje online on the official online stores in Russia and

Alexandra Artyushkina, Chief Commercial Officer,  Lamoda said: “The launch of Sandro and Maje on Lamoda is a long-awaited event. Premium brands are especially careful when choosing sales channels and we are pleased that Lamoda Premium is fully consistent with the desired level of service. We manage to maintain a high level of customer service on our online platform of “pure fashion” and attract more and more brands that have not previously considered the possibility of placing themselves on our marketplace.”

Elena Nezhurina, CEO of Fashion Studio added: “Advocacy of Parisian chic and exceptional personal service is the guiding principle and mission of our company. For 7 years, we have been actively developing our retail network of the Sandro, Maje and Claudie Pierlot brands, making every effort to ensure that our customers are satisfied. In 2018, the official Sandro and Maje online boutiques were opened in Russia and Today we gladly joined the Lamoda marketplace and sincerely believe that in this way we will expand the opportunities for our customers to shop on their favorite platform, offering exceptional service.



Media contacts:

Lamoda[email protected]

Fashion Studio –  [email protected]


About Lamoda
Lamoda was established in 2011. Today Lamoda is the leading online platform for fashion and lifestyle in Russia and the CIS, listing more than 6 million products from 3,000 international and local fashion brands to over 3 million active customers. Lamoda proudly employs over 7,000 people in Moscow, Minsk, Kyiv and Almaty, as well as a cutting-edge automated fulfilment center in Bykovo, a technology hub, and 3 call-centers in Volgograd, Zhytomyr and Chernigiv. Lamoda’s delivery network is also one of the largest last-mile delivery services in Russia and CIS. Lamoda, is part of Global Fashion Group (GFG), the leading online fashion and lifestyle destination in growth markets.

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About Global Fashion Group
Global Fashion Group is the leading fashion and lifestyle retail destination in Asia Pacific, Latin America and CIS. We connect over 10,000 global, local and own brands to a market of more than one billion consumers through four established ecommerce platforms: THE ICONIC, ZALORA, dafiti and lamoda. Through an inspiring and seamless customer experience enabled by our own technology ecosystem and operational infrastructure, we are dedicated to being the #1 fashion and lifestyle destination in our markets. With 17 offices and 10 fulfilment centres across four continents, GFG proudly employs a dynamic and diverse team with deep local knowledge and expertise. In 2019, GFG delivered more than 34 million orders to over 13 million Active Customers.
GFG is listed on the Frankfurt Stock Exchange (GFG.DE) ISIN: LU2010095458.

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About Fashion Studio

Fashion Studio has been collaborating with French premium brands for 15 years. Fashion Studio creates an individual development strategy for each brand in the Russian market, observing all values, and being a guarantor of the service standards of each brand, and also has its own training center for professional training and career development of personnel in the retail industry. Today Fashion Studio is the official distributor of 6 French brands in Russia: Sandro, Maje, Claudie Pierlot, Gerard Darel, Pablo, Tara Jarmon. Positioning itself as an omnichannel retail platform, the company develops a total of 40 in-house retail outlets, 2 affiliate and 3 online stores of Sandro, Maje and Gerard Darel brands.