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Home | Global Fashion Group

Our mission is to empower people to express themselves through fashion. As the leading fashion and lifestyle destination in Asia Pacific, Latin America and CIS, we connect over 10,000 global, local and own fashion brands to a market of more than one billion consumers.

We do this through four established e-commerce platforms: THE ICONIC, ZALORA, Dafiti and lamoda – each tailored to local market needs and personal customer preferences through our own technology innovations.

 

ASIA PACIFIC
LATIN AMERICA
CIS

Markets

Serving a market of more than one billion consumers

Our e-commerce platforms provide an inspiring and seamless end-to-end customer experience through our own technology innovations and operational infrastructure.

Our Global Reach
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orders shipped daily

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active customers

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brand partners globally

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average monthly unique visits

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social media followers

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brand awareness

Brands

Our brand partnerships

We work together with over 10,000 brand partners to offer relevant and curated products in an inspiring environment that's tailored to local market needs.

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