Our sustainability strategy is based on four pillars:

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CASE STUDIES

Shopping by your Sustainability Values at THE ICONIC

In April 2019 THE ICONIC launched their Considered edit, a functionality that enables customers to shop by their personal sustainability values.

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Assessing THE ICONIC’s Carbon Footprint

In early 2019 THE ICONIC completed its first carbon footprint assessment having collected comprehensive data to map the causes of emissions throughout the business and supply chain.

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Green Warehouse Design at Dafiti

Dafiti’s new warehouse in Minas Gerais, built during 2019, once operational will be capable of holding 7 million units.

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LAMODA X DOBROSHRIFT (GOOD FONT)

One of the main causes of childhood disability, there are four to six cases of cerebral palsy per 1000 births in Russia.

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AERE

Launched in 2019 and exclusive to THE ICONIC, Aere is GFG’s first own-label made entirely of more sustainable fabrications.

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ZALORA X StyleTribute

Extending the life of fashion items and increasing their number of use are key drivers to transform the current linear fashion system into a more circular model, reducing the global environmental impact of fashion.

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WHERE NEXT