SINGAPORE: ZALORA, Asia’s online fashion and lifestyle destination has launched a partnership with Michael Kors, becoming the brand’s first online partner in Malaysia to showcase the fashion label’s ‘Jet Set lifestyle’. The partnership debuts with the exclusive launch of Karlie, a sophisticated new satchel premiering the Michael Kors Fall ‘21 collection.
“Joining ZALORA, a premiere online fashion retailer will allow us to further elevate our customers’ digital experience. Having established a strong network of physical stores across key cities and prime locations in Malaysia, the brand is now focused on growing and engaging with a new customer base in different markets, particularly the online shopping community. We are ready to offer an omni-channel experience to all Michael Kors customers with plans to organize more exciting collaborations with ZALORA as the market navigates towards the new normal,” says Kelly Lee, Regional General Manager, Michael Kors, Valiram.
“We strive to deliver the best of brands to our customers, and Michael Kors is an exciting addition to our Luxury category. Offering shoppers the iconic Michael Kors range of ready-to-wear accessories underscores our commitment to the elevated shopping experience, and we look forward to exploring more activations with the brand to optimise our partnership,” said Mariella Merlino, Luxury Lead at ZALORA.
ZALORA reveals the new Karlie satchel debuting Fall 2021 by Michael Kors. Equal parts modern, ultra-chic and pragmatic, the Karlie satchel boasts a structured trapezoid shape, braided top handle and concealed snap fastening that opens to a pocketed interior. One of the satchel’s most notable design features is the all-new gold logo hardware that instantly catches the eye. Streamlined, elevated, lustrous and luxe, this logo hardware ensures you stand out from day to dark. The Karlie satchel is now available in multiple sizes, colours, and materials including Saffiano leather, croc-embossed details, Signature print and Signature print with stud details.
Shop Michael Kors on ZALORA at www.zalora.com.my
ZALORA is part of Global Fashion Group (GFG), the leading online fashion & lifestyle destination in growth markets. GFG gives brands unparalleled access to a market of more than one billion consumers and works together with brand partners to offer the most relevant and curated products in an inspiring customer environment. GFG’s brand partners also benefit from GFG’s best-in-class operational capabilities and technology innovations that are locally tailored across all four of GFG’s e-commerce platforms.
About ZALORA Group:
ZALORA is Asia’s online fashion and lifestyle destination. Founded in 2012, the company has a presence in Singapore, Indonesia, Malaysia & Brunei, the Philippines, Hong Kong and Taiwan. ZALORA is part of Global Fashion Group, the leading fashion and lifestyle online destination in growth markets. ZALORA offers an extensive collection of top international and local brands and products across apparel, shoes, accessories, and beauty categories for men and women. Offering up to 30-day free returns, speedy deliveries as fast as 3 hours in some markets, free delivery over a certain spend, and multiple payment methods including cash-on-delivery, ZALORA is the online shopping destination with endless fashion possibilities.
About Global Fashion Group:
Global Fashion Group is the leading fashion and lifestyle destination in growth markets across LATAM, CIS, SEA and ANZ. From our people, to our customers and partners, we exist to empower everyone to express their true selves through fashion. Our four e-commerce platforms: dafiti, lamoda, ZALORA and THE ICONIC connect an assortment of international, local and own brands to more than one billion consumers from diverse cultures and lifestyles. GFG’s platforms provide seamless and inspiring customer experiences from discovery to delivery, powered by art & science that is infused with unparalleled local knowledge. Our vision is to be the #1 online destination for fashion & lifestyle in growth markets, and we are committed to doing this responsibly by being people and planet positive across everything we do.