LUXEMBOURG: Global Fashion Group S.A. (“GFG”), the leading online fashion and lifestyle destination in growth markets, has today published its second annual People and Planet Positive Report. The company is proud to have fulfilled the following 2022 targets ahead of schedule:

  • Delivering sustainable shopping edits in 100% of its regions
  • Recycling 75% of waste in 2020, exceeding 2022 target of 50%; target has since been raised to 80% 
  • Delivering training programs for 67% of own brand factories, exceeding 2022 target of 50% 

GFG plays a leading role in influencing demand and supply for more sustainable fashion where its businesses operate in  Latin America (LATAM), Commonwealth of Independent States (CIS), Southeast Asia (SEA), and Australia New Zealand (ANZ). It is the first major online retailer to release sustainable shopping edits in these regions, making sustainable fashion more accessible to millions of consumers. More than 1.2 million customers globally have purchased an item from a GFG sustainable shopping edit since January 2020 and the business has set a target for 10% of Group NMV to come from items meeting sustainable product criteria by the end of 2021.

GFG is also proactively managing the environmental impacts of its own operations. The company is working to lower emissions in last-mile delivery and has launched pilot programs including electric vehicle delivery in LATAM and ANZ and delivering orders by foot in CIS. A full assessment of GFG’s global carbon footprint was completed for the first time in 2020, and will be followed by the setting of Group-wide Science Based Targets by the end of 2021. 

GFG is on track to deliver numerous other key targets in operations, supply chain, and community impact by 2022. These include ensuring compostable or recycled content order satchels and boxes are used in all its markets; establishing the resale of pre-loved items in 50% of its regions; proactively engaging its top 30 global brands on sustainability priorities; and establishing charity partnerships in all regions. The business has also set new Diversity, Inclusion and Belonging targets for 2025, having already achieved 50:50 gender balance on its Supervisory Board and Executive Team. 

Christoph Barchewitz and Patrick Schmidt, Co-CEOs of GFG, said:  “Our vision is to be People and Planet Positive worldwide. We firmly believe in our duty of care to every individual in our business and supply chain. With over a billion potential customers across our footprint, where sustainability is often not yet a front-of-mind concern, we are uniquely placed to drive adoption of sustainable practices in growth markets. We recognise our responsibility and our potential to scale both our sustainability agenda and our positive impact.”

Jaana Quaintance-James, Chief Sustainability Officer, said:  “We are proud of how far we have come on our sustainability journey so far. We want to empower consumers to shop more responsibly and support issues they care about, so we are delighted by the positive reception to our pioneering sustainability edits worldwide. Actively taking our customers, employees, investors and broader stakeholders with us on our sustainability journey is fundamental to how we deliver our People and Planet Positive agenda on a global scale. With increasing expectations for businesses to play a positive role in society, we are excited about our opportunity to do more.” 




About Global Fashion Group: 

Global Fashion Group is the leading fashion and lifestyle retail destination in LATAM, CIS, SEA and ANZ. We connect over 10,000 global, local and own brands to a market of more than one billion consumers through four established ecommerce platforms: dafiti, lamoda, ZALORA and THE ICONIC. Through an inspiring and seamless customer experience enabled by our own technology ecosystem and operational infrastructure, we are dedicated to being the #1 fashion and lifestyle destination in our markets. With 17 offices and 9 fulfilment centres across four continents, GFG proudly employs a dynamic and diverse team with deep local knowledge and expertise. In the twelve months to 31 December 2020, GFG delivered 42.0 million orders to 16.3 million Active Customers. (ISIN: LU2010095458.)